Category: News

The Career of a Business Development Data Analyst

The average resume for a business development data analyst looks similar to the one of a data analyst. However, the likelihood of earning a Master’s Degree or Doctorate is slightly higher for the former than for the latter. The education level is not necessarily a deciding factor, but it...

The Advantages of Mobile Marketing Research

Mobile marketing research focuses on mobile phones, PDAs, and smart phones. These devices are the most affordable and practical way to reach nearly every segment of the population. Research on these devices makes full use of the strengths of mobile communication and applies them to marketing strategies. There are...

The Fun Career of a Business Development Engineer

The Aerospace Technology Association (ATA) is seeking two Business Development Engineers to lead the company’s business development efforts. This role focuses on identifying new business opportunities and leading the proposal development process. The business development engineer also contributes to future marketing strategies and develops and implements annual sales plans....

The Right Way to Scale a Business

Successful scaling of a business requires a well-designed organization and business model that can scale, but also avoids stall-points. For example, lifting your renewal rates is one way to add torque to your topline growth and revenue base. Lifting renewal rates by five percentage points can result in a...

Business Development Tips That Almost Guarantee Success

Successful business development begins with great work. You need to deliver quality work that will keep your clients coming back and telling others about you. Your clients’ word of mouth is the most important marketing tool you have in your business development arsenal. You also need to take care...